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Portman Group releases label guidance for ‘Alcohol Alternatives’

Published:  17 January, 2024

Alcohol labelling regulators, The Portman Group, has released new guidance for ‘Alcohol Alternative’ products, defined as 0.5% abv or below.

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YouGov poll shows rise in popularity of low & no

Published:  03 January, 2024

The Portman Group’s sixth annual survey in partnership with YouGov reveals young people are the biggest consumers of low & no alcohol alternatives, with nearly half (44%) of 18-24-year-olds surveyed considering themselves either occasional or regular drinkers of alcohol alternatives, compared to 31% in 2022.

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Portman Group calls on government for low & no alcohol consultation

Published:  03 January, 2023

The Portman Group is urging the government to do more to encourage the uptake of low & no alcohol drinks and launch a consultation on low-alcohol descriptors.

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85% of alcohol product complaints concern appeal to underage drinkers

Published:  14 December, 2022

A new alcohol report has found that 85% of formal complaints considered by the Portman Group's Independent Complaints Panel (ICP) were regarding whether alcohol packaging and marketing had particular appeal to under-18s.

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